Privacy Policy

Privacy Policy

At Ivy Child International, we’re committed to being transparent about how we handle your personal information, protecting the privacy and security of your personal information and meeting our obligations as a ‘Data Controller’ under the General Data Protection Regulation (“GDPR”) and the Data Protection Act.

The purpose of this privacy notice is to make you aware of how and why we will collect and use your personal information.

Ivy Child International has appointed a Data Compliance Officer to oversee compliance with this privacy notice. If you have any questions about this privacy notice or about how we handle your personal information, please send an email to or by writing to:

Ivy Child International
Data Compliance Officer
35 Beharrell Street Unit 1265
Concord, MA 01742
United States

Data Protection Principles

Under the GDPR, there are six data protection principles that Ivy Child must comply with. These provide that the personal information we hold about you must be:

  1. Processed lawfully, fairly and in a transparent manner.
  2. Collected only for legitimate purposes that have been clearly explained to you and not further processed in a way that is incompatible with those purposes.
  3. Adequate, relevant and limited to what is necessary in relation to those purposes.
  4. Accurate and, where necessary, kept up to date.
  5. Kept in a form which permits your identification for no longer than is necessary for those purposes.
  6. Processed in a way that ensures appropriate security of the data.

Ivy Child is responsible for, and must be able to demonstrate compliance with, these principles. This is called accountability.

What types of personal information do we collect about you?

Ivy Child will collect personal information, which is information about an individual from which that person can be directly or indirectly identified, to enable and support business activities or discussions.  This is different from anonymised data, i.e. where all identifying particulars have been removed.

There are also “special categories” of personal information, and personal information on criminal convictions and offenses, which requires a higher level of protection. Ivy Child will never request or collect sensitive personal information of this type.

The personal data we collect includes:

  • Name & Job Title
  • Contact information including email address
  • Demographic information such as postcode, preferences and technical interests
  • Other information relevant to customer surveys and/or offers

How do we collect your personal information?

Ivy Child collects personal information about you in order to support organizational activities or discussions between yourself and Ivy Child International. This could be through our website, face-face meetings, phone calls, emails, conference calls, industry events, direct contact etc.

Ivy Child uses cookies on our website ( A cookie is a small file which asks permission to be placed on your computer’s hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual.

We use traffic log cookies to identify which pages are being used. This helps us analyse data about webpage traffic and improve our website in order to tailor it to client needs. We only use this information for statistical analysis purposes.

Overall, cookies help us provide you with a better website by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.

You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.

Why and how do we use your personal information?

Here at Ivy Child International we take your privacy seriously. We will use your personal information to administer your account and to provide the information, products or services you have requested from us.

We may also send you direct communication in relation to relevant services. Electronic direct outreach will only be sent where you have given your consent to receive it, or (where this is allowed) you have been given an opportunity to opt-out. You will continue to be able to opt-out of electronic direct marketing at any time by following the instructions in the relevant communication.

Who has access to your personal information?

Your personal information will be stored on our CRM system, with access restricted to those members of Ivy Child International staff with a legitimate reason to use the system.

We will only use your personal information for the purposes for which we collected it.

Who will it be shared with?

Your personal information may be shared internally within Ivy Child for the purposes of undertaking a defined effort.

In addition, we may share your data with:

  • Ivy Child’s email portals: Mailchimp or similar reputable mailing companies
  • Partner organization who are undertaking outreach activities on behalf of Ivy Child International

How does Ivy Child protect your personal information?

Ivy Child has put in place measures to protect the security of your personal information. It has internal policies, procedures and controls in place to try and prevent your personal information from being accidentally lost or destroyed, altered, disclosed or used or accessed in an unauthorised way. In addition, we limit access to your personal information to those employees, workers, agents, contractors and other third parties who have a business need to know in order to perform their job duties and responsibilities. You can obtain further information about these measures from our Data Compliance Officer. Where your personal information is shared with third parties, we require all third parties to take appropriate technical and organizational security measures to protect your personal information and to treat it subject to a duty of confidentiality and in accordance with data protection law. We only allow them to process your personal information for specified purposes and in accordance with our written instructions and we do not allow them to use your personal information for their own purposes.

Ivy Child also has in place procedures to deal with a suspected data security breach and we will notify the Information Commissioner’s Office (or any other applicable supervisory authority or regulator) and you of a suspected breach where we are legally required to do so.

For how long does Ivy Child keep your personal information?

Personal information collected as part of our business activities will be retained until the data is no longer applicable or accurate (e.g. person moves company etc) or at the request of the person to have their data removed. This could by emailing the Data Compliance Officer at Ivy Child International ( or responding to an outreach communication by asking to ‘unsubscribe’. It is also possible to modify the preferences by which communications are sent out.

Your rights in connection with your personal information

As a data subject, you have a number of statutory rights. Subject to certain conditions, and in certain circumstances, you have the right to:

  • request access to your personal information
  • request rectification of your personal information.
  • request the erasure of your personal information
  • restrict the processing of your personal information
  • object to the processing of your personal data
  • portability – this gives you the right to request the transfer of your personal information to another party so that you can reuse it across different services for your own purposes.

If you wish to exercise any of these rights, please contact our Data Compliance Officer. We may need to request specific information from you in order to verify your identity and check your right to access the personal information or to exercise any of your other rights. This is a security measure to ensure that your personal information is not disclosed to any person who has no right to receive it.

Changes to this privacy notice

Ivy Child reserves the right to update or amend this privacy notice at any time. We will issue a new privacy notice when we make significant updates or amendments. We may also notify you about the processing of your personal information in other ways.


If you have any questions about this privacy notice or how we handle your personal information, please contact our Data Compliance Officer at or write to Ivy Child International, 35 Beharrell Street Unit 1265, Concord, MA 01742, United States.

Ivy Child TeamPrivacy Policy